The Client Attraction Song – Fifty Ways to Get New Clients

Attracting clients and getting new clients is one of the biggest challenges small business owners face. Especially if you are new to business, or just dreaming about your corporate escape, wondering how you are going to find people to pay you can feel overwhelming. There is certainly a lot of groundwork you should do upfront – like defining your ideal client, packaging your services appropriately, and designing your business model around your life, so that you build the business that you truly want instead of a job for yourself (there are many articles within this site on those topics too). But … you still need to spend time actively getting out there, and getting in front of the real, live people who need your services and are willing to pay for them! Have some fun with this.

Set to the tune of Paul Simon’s Fifty Ways to Leave Your Lover, from the album Still Crazy After All These Years. Adaptation by Chief Corporate Fugitive, Sherri Garrity:

“The problem is all inside your head”, she said to me
The answer is easy if you don’t take it personally
I’d like to help you in your struggle to be free
There must be fifty ways to get new clients

She said it’s really not my habit to intrude
Furthermore, I hope my meaning won’t be lost or misconstrued
But I’ll repeat myself, at the risk of being crude
There must be fifty ways to get new clients
Fifty ways to get new clients

You just pick up the phone, Joan
Make a new plan, Fran
You don’t need to be coy, Joy
Just be yourself, be free
Hop off the guru bus, Gus
You don’t need to spend too much
Listening is the key, Lee
And get yourself free

Jump in the chat, Kat
Make a new plan, Fran
You don’t need to be coy, Joy
Just listen to me
Get off the bus, Gus
Don’t need to think too much
One day at a time, Lee
Get yourself free

She said it grieves me so to see you in such pain
I wish there was something I could do to make you smile again
I said I appreciate that and would you please explain
About the fifty ways…

She said why don’t we sleep on it tonight
And I believe in the morning you’ll begin to see the light
And then she reminded me and I realized she probably was right
There must be fifty ways to get new clients
Fifty ways to get new clients!

Best Small Business Advice – Interview with Kelly O’Neil

This is the final interview of the Best Business Advice Ever interview series featuring successful entrepreneurs. I’ve asked each of them what’s worked, which mistakes they learned from the most, and the one piece of advice they have to share with you.

Award winning Speaker, Author and Marketing to the Affluent Expert, Kelly O’Neil, is passionate about helping entrepreneurs think big and play bigger to build thriving six and seven figure businesses. Kelly O’Neil is no stranger to the good life. Having been raised in an affluent family in the Silicon Valley where private planes and luxury vacation homes were a way of life, she set out after college to create her own wealth…and succeeded.

In 2000, she left a thriving career in corporate public relations and founded UpLevel Strategies (now Kelly O’Neil International™) where she works exclusively with thousands of small businesses and entrepreneurs as both a coach and consultant to help them design businesses where they earn more and work less through her Marketing to Millionaires™ programs.

While Kelly grew up in an affluent family, she did not always have the privileges associated with money. Listen to the interview to learn:

• The lesson she learned renting her first apartment after graduating from college
• How an unexpected reaction when she decided to quit her six-figure salary job made her even more determined to succeed as an entrepreneur
• Why she succeeded financially but failed miserably in other areas of her first business
• The one thing she would have done much sooner if she could start over again
• What an important mentor told her (this advice is invaluable, and one of the hardest lessons to learn)

To get a complimentary download of this and other Best Business Advice Series interviews, enter your name and email here (it’s free and there are no sales pitches or upsells in these presentations – enter your phone number if you’d also like to get early notice of upcoming events). You will also receive a subscription to popular articles published by Corporate Fugitive and Sherri Garrity.

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Best Small Business Advice – Interview with Jennifer Bourn

Until March 31, I’m running the Best Business Advice Ever interview series featuring successful entrepreneurs. I’ve asked each of them what’s worked, which mistakes they learned from the most, and the one piece of advice they have to share with you.

Jennifer Bourn specializes in working with leading entrepreneurs, speakers, authors, and information marketers to support them in achieving big business results. As founder of the web design and online marketing management agency Bourn Creative, Jennifer offers full service design, marketing strategy, and implementation services to emerging small businesses who desire big marketing results on a small business budget.

Jennifer founded Bourn Creative 2005 to give her the freedom to stay home with her children and continue to build a career doing what she loves. She immediately jumped into the branding, web design, and marketing arenas to fulfill her passion for helping smart, savvy business owners create powerful brands, attract more clients and get found more often online. Today she is a savvy mompreneur and Bourn Creative’s Marketing Manager, Art Director, and Chief Strategist, and is constantly reading, experimenting, and learning to expand her knowledge-base, keep informed of the latest trends and tools, and provide a high-level of service to Bourn Creative’s clients.

By the time Jennifer graduated from college, she already had five years of full-time graphic design experience at an advertising agency, moving from production grunt, to creative services director. And, she had completed internships at a printer, a newspaper, a magazine, and a marketing agency. So starting her own business was a natural step, although it was not a simple decision to make. Listen to the interview to learn:

• Why it took her six months to work up the courage to quit her agency job, and what the idiosyncracy was that set her off to resign
• The challenges of working at home with children, and how she used to try to hide this from her corporate clients
• How wearing jeans set her free and turbo-launched her business
• Why you shouldn’t cut costs on your accountant or your website
• How little she used to sleep and how different her life and business became once she allowed herself to hire help
• A simple SEO tip to get more traffic to your website

To get a complimentary download of this and other Best Business Advice Series interviews, enter your name and email here (it’s free and there are no sales pitches or upsells in these presentations – enter your phone number if you’d also like to get early notice of upcoming events). You will also receive a subscription to popular articles published by Corporate Fugitive and Sherri Garrity.

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Best Small Business Advice – Interview with Linda Miller Zellner

Until March 31, I’m running the Best Business Advice Ever interview series featuring successful entrepreneurs. I’ve asked each of them what’s worked, which mistakes they learned from the most, and the one piece of advice they have to share with you.

A veteran of investment banking, fashion and publishing, Linda possesses the business savvy and creative inspiration that propels Hamptons Creative Group into a much sought-after advertising, marketing and special events firm serving the Hamptons and other niche markets with similar brand cache. Linda chose to exit a groundbreaking career as one of the first women to hold a position in the male-dominated firm Goldman Sachs in the 1970s to form a magazine publishing company which was eventually purchased by a well-known media giant. At the helm of Hamptons Creative Group, Linda’s skills as a community organizer, marketing concierge and “Brand Therapist,” leverages her call to action in a new way, benefitting like-minded businesses, solopreneurs and organizations.

After selling the publishing business, Linda worked with her husband Bob Zellner to publish The Wrong Side of Murder Creek, his memoir of being a white southerner in the freedom movement before she established Hamptons Creative Group. Listen to the interview to learn:

• What she learned from the “school of hard knocks” as a woman in the business world of the 1970s
• Her personal “24-hour rule” that she learned after making a bad business investment decision
• Why face-to-face contact is still so important in business in this online world, and how you can maintain this sense of connection and community
• How to stay true to yourself in your business

To get a complimentary download of this and other Best Business Advice Series interviews, enter your name and email here (it’s free and there are no sales pitches or upsells in these presentations – enter your phone number if you’d also like to get early notice of upcoming events). You will also receive a subscription to popular articles published by Corporate Fugitive and Sherri Garrity.

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Best Small Business Advice – Interview with Matt Arndt

Until March 31, I’m running the Best Business Advice Ever interview series featuring successful entrepreneurs. I’ve asked each of them what’s worked, which mistakes they learned from the most, and the one piece of advice they have to share with you.

After developing Internet marketing strategies for countless companies, Matt Arndt discovered a big need for social media marketing services.  He founded Turbo Social Media in 2009 to not just fill that need, but also provide a level of expertise and service offerings that are unparalleled in the industry. Matt has always been “the techy entrepreneur”.  While in college, he started a successful company called “PackMyDorm”, a full service moving and storage company that was virtually based and operated out of Davis, California in association with Bekins Van Lines.  He operates Turbo under the same principles he teaches, which is why you’ll see him all over the social web in blogs, articles, videos and networks.

Matt was determined to be an entrepreneur early, and established his first online business at the age of 15. After college, he took a job (something he swore he’d never do) and lasted six months before starting Turbo Social Media. Listen to the interview to find out:

• The valuable lesson he learned in his short tenure as a sales employee in a major international company
• How to get the most out of working with a mentor or coach
• The simple piece of advice he received to handle cash flow crunches
• His perspective on marketing and why doing more “stuff” doesn’t necessarily equal more sales
• Why it’s important to get the right help early and before you think you need it
• His best picks for internet marketing tools to keep you in front of your contacts

To get a complimentary download of this and other Best Business Advice Series interviews, enter your name and email here (it’s free and there are no sales pitches or upsells in these presentations – enter your phone number if you’d also like to get early notice of upcoming events). You will also receive a subscription to popular articles published by Corporate Fugitive and Sherri Garrity.

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Small Business Advice – Are You Tempted to Ride the Popular Wave?

Each and every day in the USA alone, more than 2,500 new businesses are started. Many of them are sole proprietorships created by people leaving careers behind and looking forward to a business that allows them flexibility and success on their own terms.

In 2007 I followed the same steps that many of you did. When I filed my business officially that year, I looked for knowledge and guidance to teach me what I needed to know to run a successful, home-based business. I went to the typical startup sources, like government agencies, local business development organizations, and the bookstore. I was disappointed to find that most of it really didn’t apply to me and was instead directed at a typical bricks and mortar or consulting businesses working in a typical office setting. On the internet, I found lots of information, almost too much, and it took me a lot of time to sort through it. I remember feeling overwhelmed and having to push down a rising sense of panic that I’d never master any of it, and would fail if I missed any important nugget.

It seemed like every second click led to “six figure secrets unveiled” and the “ten ways to make your fortune online.” As a business and marketing advisor, and someone who spent over 20 years in the marketing profession already, I remember thinking how fortunate I not having to learn it all from the beginning. But using the internet as a marketing tool to build a virtual business was new to me, so I signed up for more free classes, paid products and other offers than I could keep up with!

Since that time, I’ve worked with many entrepreneurs and I’ve heard a lot of discouraging stories of time, money and precious energy being wasted as a result of receiving overpromised, under delivered, inappropriate, ill timed or just plain bad advice. Here’s what can happen when you find yourself steered off your path:

• Your marketing can start to be really inauthentic, confusing your audience and making you feel like an impostor (or at the least, highly uncomfortable).
• You can develop a business that just doesn’t fit you, and feels like a chore instead of a joy.
• You can waste money on the latest hot ticket idea only to find it isn’t what your clients want, and it isn’t feeling good for you either.
• You create a business that sets you up to be your own employee, instead of your own boss.

So, here are some tips to help you stay focused and to navigate the choices wisely.

• Steer clear of anyone who tells you there’s only one way to do something. This is simply not true. It’s your business, and you have unlimited choice and possibility to create it the way that fits you.
• Watch out for the popular, hot ticket ideas. Like any other industry, there are trends and cycles. Evaluate these ideas carefully, and always measure them against what you want in your business, what your clients and market is asking for, and what they’re willing to pay for it. Riding the popular wave only works if you get on it before it peaks, and before it blends, indistinguishably, into the shore. If you’re not sure, invest in a second opinion before you go too far.
• Realize that throwing more and more money at a problem doesn’t mean you can fix it. If you don’t have a solid business idea, a clearly defined solution for a specific market, and a strong foundation for your business and marketing, no amount of window dressing is going to help.

And the most important of all? Entrepreneur, know thyself. Be clear about what you want, and when you seek advice or opinions, or learn from others, be sure you are “delegating” and not “abdicating.”

Want to use this article? You can as long as you include this footer: Sherri Garrity is the Chief Corporate Fugitive and creator of the Five Keys Success System™  for ex-corporate employees and aspiring entrepreneurs who want to break free from the confines of their corporate experience and live outside of the ordinary. The Corporate Fugitive system demystifies the business of setting up, managing, marketing and growing a successful and extraordinary business. Visit www.corporatefugitive.com for information and step-by-step resources to take you from overwhelmed employee to extraordinary entrepreneur.

Best Business Advice – Interview with Jeanna Gabellini

Until March 31, I’m running the Best Business Advice Ever interview series featuring successful entrepreneurs. I’ve asked each of them what’s worked, which mistakes they learned from the most, and the one piece of advice they have to share with you.

Jeanna Gabellini is a Master Business Coach who assists high achieving entrepreneurs and their teams to leverage fun, systems and intentionality for high-octane results. Jeanna excels at modeling and teaching that business is meant to be passion filled, exhilarating and profitable. Jeanna´s coaching and seminars marry vision, divine guidance and proven strategies. She started MASTERPEACE Coaching and Training in 1996 after starting several other successful businesses and selling them. In 1998, she was one of the first coaches in the world — and the youngest — to receive the designation of Master Certified Coach by the International Coach Federation. Jeanna is the co-author of Life Lessons for Mastering the Law of Attraction with Eva Gregory, Mark Victor Hansen & Jack Canfield.

Jeanna is a high energy, accomplished coach who did not follow typical or traditional business and marketing advice to create her business (read her site, and listen to her speak to experience her refreshing, contagious style). In fact, before becoming a certified coach, she worked for a major seminar company, as a volunteer! Listen to the interview to find out:

• Why she feels being naïve about business was an asset that helped her get clients quickly
• How she built a successful coaching business in a natural and completely fun way
• When she found her “fun factor” and changed her business outlook forever
• What to do if you feel like something is not working or happening fast enough

To get a complimentary download of this and other Best Business Advice Series interviews, enter your name and email here (it’s free and there are no sales pitches or upsells in these presentations – enter your phone number if you’d also like to get early notice of upcoming events). You will also receive a subscription to popular articles published by Corporate Fugitive and Sherri Garrity.

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How to Get Testimonials If No One Has Paid You Yet

When you’re in a service business, potential customers who are checking you out always want to see if others have had the results you promise from your product or service. The more expensive and the more intangible the service (i.e. you can’t see, touch, smell or taste it), the more examples they want to see that show you can deliver on your promises.

This is often a stumbling block if your business is new and you haven’t had a real, paying, customer yet. Relatives, spouses and your closest friends don’t count! Fortunately there are legitimate ways to get that all-important social proof without waiting until you’ve worked with several customers.

One of the best is to gather potential customers who you think would be an ideal fit for your new service and ask them to participate in a trial or pilot project. Charge them a nominal fee in exchange for their participation. Be clear at the outset that the reason they’re getting your services at a reduced rate is so that you can test it and gain their suggestions for improvement. State that in exchange for this lower fee they will be asked to supply their input, and if they are happy with the service, you’ll invite them to provide a client testimonial. It’s really important to be transparent about this so that each side is crystal clear on the expectations. It’s also important that your test run participants understand the price they are paying is NOT your normal rate and they will not continue to get service from you at this preferred price if they want to continue with you later.

I’m not a proponent of giving your value away for free, but there are some cases where it is helpful to do so. In these circumstances, even though you may be giving something away for free, you’re not giving it away for nothing. Let me show you some examples where it can be beneficial.

• A free consultation that provides the potential client with the chance to get a sense of your value.
• A trial, no obligation offer.
• A donation of service or product. This can be a product, or even a free event ticket or spot in a program.

When you are giving away services in these cases, you’re getting value from the connection with a potential client. If you’ve done a good job of identifying who your ideal clients are, and have created a solution to a problem they have, your prospects will go from lukewarm to hot and ready to buy from you very quickly.

The double-duty strategy is that in all of these examples, you have a very natural and comfortable reason to go back to the individual to ask for feedback. You’re establishing further rapport and if they’re happy, you can then ask if they’re willing to supply you with a testimonial. Most often they say yes, especially because it means added exposure for them (tip: be sure to ask for a photo, link to their website, a written testimonial, and even video and audio formats; you never know where you might end up using them).

One point you should know about is that recently, the FTC has cracked down on the use of online testimonials. This is a good thing, because it means that the playing field will be leveled between the honest and the, shall we say, contortionists who excel at stretching the facts.  Make sure that you familiarize yourself and know your obligations. Here’s one resource. In a nutshell, don’t promise what you can’t guarantee you can deliver, and use testimonials as they are intended – to provide your customers with real-life and realistic examples of what they can expect from using your services.

Want to use this article? You can as long as you include this footer: Sherri Garrity is the Chief Corporate Fugitive and creator of the Five Keys Success SystemTM for ex-corporate employees and aspiring entrepreneurs who want to break free from the confines of their corporate experience and live outside of the ordinary. The Corporate Fugitive system demystifies the business of setting up, managing, marketing and growing a successful and extraordinary business. Visit www.corporatefugitive.com for information and step-by-step resources to take you from overwhelmed employee to extraordinary entrepreneur.

Money and Marketing Fog and The Perfect Storm

Are you creating the perfect storm in your business? If you’re going about your day-to-day life and work in a money and marketing fog, you’re creating the perfect conditions to sink your finances and all of your hard work. If you’ve heard of the true story of the Andrea Gail and the movie The Perfect Storm, you know that the conditions were brewing for catastrophe and that the doomed swordfishing boat ended up right in its path.

In business there are two areas you need to keep a watchful eye on at all times: your money, and your marketing. I first heard the term “money fog”  from Mikelann Valterra, founder of the Women’s Earning Institute and a certified money expert (Mikelann is one of the featured experts in an upcoming Corporate Fugitive product).

She calls it “suffering from vagueness” and I think this is both succinct and brilliant. In the context of running a business, it simply means not knowing where you are or where you’re going with the money side of your business. If you’re also in a marketing fog, you’re in for big trouble!

There are many ways you can be in this haze, but one of the worst is when you have no clear financial goal and no plan to attain it.

When I speak with business owners about helping them design their business, the early discussion includes asking how much do you want to make, and how do you plan to get there? The reality is that for most, it’s pretty loose.

Their difficulty setting clear financial targets can be caused by a variety of reasons – lack of knowledge about the market, inexperience (completely reasonable, if you’re new to it!), difficulty coming up with pricing and packaging that will sell, and a whole host of mental roadblocks that often pop up.

When you’re operating without knowing your goals, your expenses, and what you need to profit, you’re in a money fog in your business. You’re likely underearning because you aren’t charging enough, or your rates are decent but because you’re spending too much and aren’t on top of this, your profit eludes you. If you only rarely look at your expenses against your targets, you’ll fail to see the warning signs that could alert you to get out of the storm’s path.

As well, if you have a wishy-washy dollar goal, and no real idea of what you need to sell in order to attain it and make a profit, this money fog seeps over to the marketing side of your business. You’ll have no clear way to price, target market and sell your services.

Marketing and your future cash flow are directly related. Marketing doesn’t bring you in money today, so if your marketing plan consists of “sales are down, what kind of promotion can I do in the next two weeks” then it’s not very likely to work. It has to be an ongoing function of your business – and it has to be based on your business objectives and tracked in relation to your sales.

Here are some of the money numbers you need to watch that relate to your marketing:

• Know what it costs you to run your business
• Know how much you need to make after all of your costs are covered to deliver a specific product or service and make a profit
• Know how many leads it generally takes you to get one sale, and how long it takes on average for a potential lead to become a customer
• Know how much it costs you to acquire a client:

State your average marketing cost per month

State your average amount of new customers per month

Divide the first number by figure two to determine your Average Customer Acquisition Cost.

• Know how much your customer is worth to you over a lifetime:

State your estimated average sale

State the estimated number of times a customer reorders

Multiply figure one by figure to the determine your Average Customer Lifetime Value.

(there is a spreadsheet you can use to determine this)

I’m more a words than numbers person and spreadsheets make me crazy, but these numbers are important. Once you know how many leads you need, and how much a customer is worth to you, you can:

• Keep track of how many contacts you’re making with prospects and know how many you need to fill a given program or meet a certain target. If you only convert 3 out of 10 people, and your goal is to obtain 9 new clients, you’d need to have 30 prospects on average, for example.
• Plan and adjust your marketing and promotions based on real numbers and not just a creative strategy. If your sales are down and you realize that you’ve had 50 per cent less meetings with prospective customers than you did in previous months, you can see that you need to focus more on getting leads.
• Have a number by which to assess your marketing and customer acquisition costs. If you know a customer is worth $3,000 to you over the lifetime of their relationship with you, it gives you a benchmark to measure your investments.

Of course, it goes without saying that your marketing efforts need to be focused directly on the ideal clients you want to attract. The clearer you are on who they are and where to find them, the more targeted and more successful the outcome will be. These numbers can guide you on how to set your prices and packages in a way to attain profit and your income goals, as well as how to know if your marketing is resulting in its core purpose – to lead to a sale.

Want to use this article? You can as long as you include this footer: Sherri Garrity is the Chief Corporate Fugitive and creator of the Five Keys Success SystemTM for ex-corporate employees and aspiring entrepreneurs who want to break free from the confines of their corporate experience and live outside of the ordinary. The Corporate Fugitive system demystifies the business of setting up, managing, marketing and growing a successful and extraordinary business. Visit www.corporatefugitive.com for information and step-by-step resources to take you from overwhelmed employee to extraordinary entrepreneur.

How the Employee Mindset Keeps You Stuck and Broke

Are you running your business like the job you left? If you are, this is a sure path to frustration, not to mention under earning in your business.

Having an employee’s approach to an entrepreneurial venture simply doesn’t work. What’s so ironic about this is that on the outside you may show all the signs of a successful business owner. If you’re lucky you may actually have a lot of clients and to the world you appear to be doing everything right. On the inside though, you might be feeling trapped (that’s a topic for another day) and your bank account might also be suffering.

The employee mindset not only limits your growth, it insidiously works against you financially, often without you even realizing it. When I speak with other corporate fugitives, I often see signs that they have yet to fully break free from their careered pasts. And length of time in business has nothing to do with it!

Here are three ways that holding on to the employee mindset affects the money side of your business:

Under-dreaming:  Most entrepreneurs (or aspiring business owners) come out of their employment background with the sole intention of covering their financial commitments and making as much as they did in their jobs. If pushed to state an income projection, they often set their goal relative to their previous salaries. They also tend to start businesses doing the same thing they did in their jobs, just doing it now as an independent business owner, in the same sector and often getting contracts with their prior employers. They do what they’re already good at and what they think they can make money doing. This isn’t necessarily a bad thing, unless that work doesn’t make your heart sing! Embracing the entrepreneurial mindset means dreaming as big as your potential is, and creating the business that allows you to achieve it. It also means allowing yourself to remove any perceived boundaries and to ask yourself, what is it that you REALLY want in your life, and then your business? And then having the courage to pursue it.

Under-pricing: Business owners coming from a corporate background tend to under price and under value their services, for a variety of reasons ranging from inexperience in the market to underestimating the costs of doing business. Since so many provide consulting or service-based offerings, they also tend to bill at an hourly rate which is often too low to start with, as well as being a bad idea in general. Billing by the hour instead of being paid for stellar results is the cardinal sin for many business owners. In addition, many newer business owners tend to fall into the comparison trap and set their fees in relation to where they think they fit on the totem pole of experience, especially against other business owners they look up to, instead of in relation to the value and results they provide for their clients. Making this mental shift is difficult because often the behavior is unconscious. Years of being educated and then working in a structured environment where time served and working your way up is what yields greater income is a tough pattern to break!

Another variation of under pricing is failing to set up a business model with enough products or services to have more than one stream of revenue, and not having a higher priced or premium service in the mix. Many business owners feel they need to work up to this, when in reality, nothing is further from the truth. Having more carefully designed services at strategically chosen price points makes your business – regardless of age – appear more credible and more attractive to your potential clients who come in all shapes and sizes and will not all want to work with you in the same way!

Under-billing: Undercharging for your work is much more than not setting your price high enough. Many business owners, especially consultants and service-based, simply fail to charge for ALL of their work. This shows up in the form of giving more time to a client than you had intended, allowing extensions to projects that affect your ability to complete and bill for it, failing to keep on top of your financial paperwork and not invoicing in a timely fashion, and not having financial terms with your clients that work in your favor. It can also mean giving away your services in the name of “helping” someone else, bartering, and failing to set boundaries with your clients. Many corporate fugitives fall into the trap of feeling responsible and approach their clients’ missed deadlines, cancelled appointments and endless changes and revisions as an acceptable part of doing business. As an employee, some of this is expected as part of your job (whether fair or not); as an independent business owner, it isn’t. The difference is that you can control this when you are the boss. Your role is to provide an agreed upon value in exchange for a financial payment, you are not indebted to your client. However many ex-corporate employees operate from a place of servitude instead of service in their business.

Which leads to a fourth very important point – if you’re afraid to lose clients and worried about finding new ones, you may tend to hang on to bad clients and work with those who really aren’t a good fit for you. When you operate your business from this place of fear, you may also stop marketing or do it so inconsistently and unclearly that it isn’t getting the right results for you.

At the end of the day, having a business can be so much more than getting paid for something you’re good at. If you’re choosing self-employment, make it work for you, instead of you working for it!

Want to use this article? You can as long as you include this footer: Sherri Garrity is the Chief Corporate Fugitive and creator of the Five Keys Success SystemTM for ex-corporate employees and aspiring entrepreneurs who want to break free from the confines of their corporate experience and live outside of the ordinary. The Corporate Fugitive system demystifies the business of setting up, managing, marketing and growing a successful and extraordinary business. Visit www.corporatefugitive.com for information and step-by-step resources to take you from overwhelmed employee to extraordinary entrepreneur.

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