Best Small Business Advice – Interview with Jennifer Bourn
March 30, 2010 by Sherri Garrity
Filed under Becoming an entrepreneur, Best Business Advice Ever Series, Featured, Marketing your own business, employee to entrepreneur
Until March 31, I’m running the Best Business Advice Ever interview series featuring successful entrepreneurs. I’ve asked each of them what’s worked, which mistakes they learned from the most, and the one piece of advice they have to share with you.
Jennifer Bourn specializes in working with leading entrepreneurs, speakers, authors, and information marketers to support them in achieving big business results. As founder of the web design and online marketing management agency Bourn Creative, Jennifer offers full service design, marketing strategy, and implementation services to emerging small businesses who desire big marketing results on a small business budget.
Jennifer founded Bourn Creative 2005 to give her the freedom to stay home with her children and continue to build a career doing what she loves. She immediately jumped into the branding, web design, and marketing arenas to fulfill her passion for helping smart, savvy business owners create powerful brands, attract more clients and get found more often online. Today she is a savvy mompreneur and Bourn Creative’s Marketing Manager, Art Director, and Chief Strategist, and is constantly reading, experimenting, and learning to expand her knowledge-base, keep informed of the latest trends and tools, and provide a high-level of service to Bourn Creative’s clients.
By the time Jennifer graduated from college, she already had five years of full-time graphic design experience at an advertising agency, moving from production grunt, to creative services director. And, she had completed internships at a printer, a newspaper, a magazine, and a marketing agency. So starting her own business was a natural step, although it was not a simple decision to make. Listen to the interview to learn:
- Why it took her six months to work up the courage to quit her agency job, and what the idiosyncracy was that set her off to resign
- The challenges of working at home with children, and how she used to try to hide this from her corporate clients
- How wearing jeans set her free and turbo-launched her business
- Why you shouldn’t cut costs on your accountant or your website
- How little she used to sleep and how different her life and business became once she allowed herself to hire help
- A simple SEO tip to get more traffic to your website
To get a complimentary download of this and other Best Business Advice Series interviews, enter your name and email here (it’s free and there are no sales pitches or upsells in these presentations – enter your phone number if you’d also like to get early notice of upcoming events). You will also receive a subscription to popular articles published by Corporate Fugitive and Sherri Garrity.




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